Applebee’s Starting New Non-Profit Fundraising Effort

Area Applebee’s restaurants are starting a new community outreach fundraising program for non-profits.

The Flapjack Fundraisers allows non-profits to host flapjack breakfasts at their local Applebee’s facilities to raise funds for their cause.

To help out, Applebee’s has launched a new website, Using the site, groups can set up a fundraiser, print tickets, flyers and other materials to help promote their event.

“We know in these tough economic times that many non-profits are struggling to raise money for their cause, so we wanted to offer the charities in our communities an easy way to help meet their needs,” said Michael Olander, President and CEO of Apple Gold Group.

“In conjunction with launching the Flapjack Fundraising program, we are introducing our new website to help make these fundraisers run smoothly and effortlessly for both the charity and the individual restaurant.”

Once the charity registers a date for its Flapjack Fundraiser, the local Applebee’s restaurant will supply the non-profit organization with tickets to sell, marketing materials to help promote the event and complimentary kitchen staff for the morning of the event.

The Flapjack Fundraisers have been tested in several restaurants throughout the franchise, raising nearly $90,000 in just five months.

The event is sponsored by Apple Gold, Inc., which currently operates 72 restaurants in North Carolina, Arkansas and Oklahoma.

To register for a Flapjack Fundraiser, go to