Speaking to the Republican Women’s Club of South Tulsa Monday morning, Joel Hollingsworth, owner of Smoke River Ranch in Strang, Oklahoma outlined his mission to create economically viable ranching models for the younger generation.

“I moved to Oklahoma to follow the call of God to be a part of a movement that’s happening not many people know about yet. Now that I’m here, I have met, and so has my wife Erin, so many people who have moved to Oklahoma to be a part of what I call a Christian forward movement for soil restoration and health restoration being born here,” Hollingsworth said. “We’ve got about five hundred head of cattle and Smoke River Ranch is basically my test bed for figuring out how we make ranching economically viable again.